Ital Sandwich

Ital Sandwich has been producing classic Italian sandwiches with carefully selected ingredients since 1992. Founded by the Mocellini family, the brand combines Italian culinary tradition with modern production methods, with each sandwich packed in a protective atmosphere to preserve freshness and flavor.

The company began as a local distributor in Trentino and has since grown into a leading producer of fresh sandwiches in Italy and across Europe. With a strong focus on quality and tradition, Ital Sandwich offers convenient products with an authentic taste experience.

CASE: Ital Sandwich

2020โ€“2024: Revenue tripled

Key actions
Enhanced distribution, targeted local campaigns and increased investment in selected high-impact initiatives.

Background
Ital Sandwich sought new ways to expand its business and strengthen sales of its premium sandwiches. Demand for convenient and high-quality food options was increasing, but the brand needed a structured strategy to reach a broader customer base and secure stronger retail presence.

Solution
Foodbroker implemented a tailored growth strategy combining expanded distribution with focused marketing initiatives. The approach included targeted local campaigns, data-driven prioritization of key retail channels and strategic investment in high-performing activities.

Results
Between 2020 and 2024, Ital Sandwich tripled its revenue. Increased market presence, improved in-store execution and strategic campaign investments led to sustained sales growth despite challenging market conditions, confirming the effectiveness of the long-term partnership.

Selected products